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Forum
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Freeride - Skidor
RaxSki from Austria, the most controversial ski
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<blockquote data-quote="AdamClaeson" data-source="post: 864115" data-attributes="member: 118349"><p>You see Tom, this is your problem. </p><p></p><p>You need to learn more about today's skiing! It dosen´t matter how much you know about yesterday's skiing, if you do not keep up with how the sport develops and what the athletes want, you will always be one step behind... </p><p></p><p>It seems that you are just out and skiing with your friends from the 80's and that none of you have developed. Perhaps you are good for the "old schools". This, perhaps you are happy with and then it's ok. My speculation for this is based on because of your riding style, how you dress and how you talking about the sport. Sometimes you say things that make the most of this thread jaw-dropping. Another thing is your monoski... Hi 80's!!!</p><p></p><p>You have not been out in the hill yourself and seen how the sport has evolved. To be honest with you it feels like that your product is in about 10-20 years to late. If you had launched Raxski say, 1985, 1990, you may have had a greater impact. The ski just not attracts today's skiers. Apart from a small, small group of people. I apologize if I hurt anyone's feelings now and no, this does not apply to everyone. But in Sweden we have a "problem" on the slopes - the Danish skiers. They often have no etiquette on the slopes and more than many are completely sold on Snowblades. These could be an opening for you. Another target could be "the Paris-people" Yes, they are also stuck in the 80´s. </p><p></p><p>But it's not just the product itself that makes the product feel old. That is the whole image around it. Rider in cardigans that grandma has knitted, shirtless men in 80th century clothing, riding style of skiers of all movies, awkward comments like "Just Rax it" is not cool. </p><p></p><p>Another thing that the skiers in your films is that they even don't have particularly good technique. I see several "mistakes" they're doing. Using, or rather not use the poles is one of them... </p><p></p><p></p><p>It would be very interesting to know about your USP:ar (Uniq Selling Points)? </p><p>Are you present Raxski in other forums? What is the response there? </p><p>How do you market Raxski? </p><p></p><p></p><p>Tip: </p><p></p><p>1, Get out in reality and see what it looks like... </p><p></p><p>2, Do you want your product to sell contact a really good advertising agency and PR agency and be prepared to pay for it!</p><p></p><p>3, NEVER EVER Promote Raxski as it would be safer than an ordinary ski in the off-piste. In that case, at least I will hold you responsible of any deaths. Skiers generally know very little about avalanches and just in case someone with a little bit of avalanche-knowledge think that it is safer to Raxski this could have very unfortunate outcome ... Do you want to be responsible for it? </p><p></p><p>4, try to sell your patents (if anyone would be interesting, maybe some company that manufactures snowblades) and do something else. I promise you, this product will not go big. – Why then, you may now ask me. I say again –It inhibits skiing instead of developing it. </p><p></p><p></p><p>This I say not to be sarcastic or to carp down on your life's work (as it seems) but there is a wellknown expression - kill your darlings.</p></blockquote><p></p>
[QUOTE="AdamClaeson, post: 864115, member: 118349"] You see Tom, this is your problem. You need to learn more about today's skiing! It dosen´t matter how much you know about yesterday's skiing, if you do not keep up with how the sport develops and what the athletes want, you will always be one step behind... It seems that you are just out and skiing with your friends from the 80's and that none of you have developed. Perhaps you are good for the "old schools". This, perhaps you are happy with and then it's ok. My speculation for this is based on because of your riding style, how you dress and how you talking about the sport. Sometimes you say things that make the most of this thread jaw-dropping. Another thing is your monoski... Hi 80's!!! You have not been out in the hill yourself and seen how the sport has evolved. To be honest with you it feels like that your product is in about 10-20 years to late. If you had launched Raxski say, 1985, 1990, you may have had a greater impact. The ski just not attracts today's skiers. Apart from a small, small group of people. I apologize if I hurt anyone's feelings now and no, this does not apply to everyone. But in Sweden we have a "problem" on the slopes - the Danish skiers. They often have no etiquette on the slopes and more than many are completely sold on Snowblades. These could be an opening for you. Another target could be "the Paris-people" Yes, they are also stuck in the 80´s. But it's not just the product itself that makes the product feel old. That is the whole image around it. Rider in cardigans that grandma has knitted, shirtless men in 80th century clothing, riding style of skiers of all movies, awkward comments like "Just Rax it" is not cool. Another thing that the skiers in your films is that they even don't have particularly good technique. I see several "mistakes" they're doing. Using, or rather not use the poles is one of them... It would be very interesting to know about your USP:ar (Uniq Selling Points)? Are you present Raxski in other forums? What is the response there? How do you market Raxski? Tip: 1, Get out in reality and see what it looks like... 2, Do you want your product to sell contact a really good advertising agency and PR agency and be prepared to pay for it! 3, NEVER EVER Promote Raxski as it would be safer than an ordinary ski in the off-piste. In that case, at least I will hold you responsible of any deaths. Skiers generally know very little about avalanches and just in case someone with a little bit of avalanche-knowledge think that it is safer to Raxski this could have very unfortunate outcome ... Do you want to be responsible for it? 4, try to sell your patents (if anyone would be interesting, maybe some company that manufactures snowblades) and do something else. I promise you, this product will not go big. – Why then, you may now ask me. I say again –It inhibits skiing instead of developing it. This I say not to be sarcastic or to carp down on your life's work (as it seems) but there is a wellknown expression - kill your darlings. [/QUOTE]
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RaxSki from Austria, the most controversial ski
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